Innovate for Value Chain Development isn't just about adding value, it is so much more. This course is about customer value and how by understanding what customer value is, and its importance along the supply chain, you can identify areas in your farm business to innovate and grow. Led by Dr. Simon Somogyi, Associate Professor, Dalhousie Faculty of Agriculture, with keynote address by Dr. Sylvain Charlebois, Dean Dalhousie Faculty of Management.